What It Takes to Sell in This Market
Today’s market isn’t about just listing — it’s about landing the right buyer, at the right price, with the right plan.
1. Strategic Pricing
- Analyze recent sales & buyer trends — not just averages
- Price for competition, not just condition
- Consider buyer psychology and offer ranges
2. Targeted Marketing
- Professional photography & 3D tours that stop the scroll
- Social ads designed to create traction
- Email and remarketing campaigns for real-time response
- Listing on high-traffic sites — plus direct outreach to buyers
3. Expert Negotiation
- Know when to hold, when to counter, and when to walk
- Manage repairs and concessions before they derail a deal
- Guide the offer strategy to maximize your net
4. Buyer Matchmaking
- Work with agents who already have serious buyers in hand
- Don’t underestimate neighborhood-specific demand
- Your buyer may already be watching — the goal is to activate them
5. Smooth Execution
- Anticipate title, lending, and appraisal issues early
- Keep the process moving with weekly updates
- Prep for Plan B before you need it
Thinking of selling?
Let’s talk through your timeline and goals — and whether now is the right time. The best sales come with the right prep.
